Speaking at The Home Depot’s 2012 Investor and Analyst Conference in Atlanta, Home Depot EVP merchandising Craig Menear revved up the power tool rhetoric.
Menear said the company intends to defend its position as power tool market share leader.
He also described power tools as a category with a relatively high vulnerability to online competitors. One of the best defenses is a large fleet.
“Our 2,200 stores are convenient for our pro customers when they have a tool go down on the job,” Menear said. “We are now executing a strategy to compete across all channels of the business.”
Want to publish your own articles on DistilINFO Publications?
Send us an email, we will get in touch with you.
via Home Depot will defend its lead in power tools | RetailingToday.com.