Midwestern supermarket brand Meijer is teaming up with Citi Retail Services to provide its customers with private label and co-brand credit card services at its more than 245 supercenters.
The goal, according to a press release, is to deliver a best-in-class innovative payment customer experience and drive loyalty among the customer base.
“We are proud to be partnering with Meijer to further grow their credit card portfolio and expand digital brand engagement with their loyal customers,” said Craig Vallorano, head of Citi Retail Services, in the release. “This retail industry pioneer is a tremendous addition to Citi Retail Services’ family of iconic brands, and we look forward to bringing innovative offerings to their customers for years to come.”
“t Meijer, we’re always looking for ways to provide value to our customers,” Meijer President and CEO Rick Keyes said in the release. “We believe this new relationship with Citi Retail Services will extend benefits to our customers while also providing them yet another way to shop our stores.”
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Source: Retail Customer Experience