If you live in New York City, you’re unlikely to happen upon a Walmart store walking down the street. Like other big-box stores, Walmart has had a tough time cracking the Big Apple and other urban centers. There are various reasons, ranging from neighborhood opposition to land use restrictions.
But the retail giant has teamed up with Procter & Gamble on a month-long marketing effort in New York to promote online and mobile shopping and its free delivery service. Now, urban dwellers can order from Walmart even without a brick-and-mortar outlet nearby.
via MediaPost Publications Walmart, P&G Team To Promote Mobile Shopping 06/08/2012.