Health care in the US is changing at a rapid pace. The health insurance model is moving from being employer centric to a consumer centric model. This shift, combined with digital technology innovations, presents great opportunities and poses significant challenges for health care organizations.
The big question is what strategies should your organization implement to thrive in the times of change? AHIP’s Consumer Experience & Digital Health Forum may help shape these strategies. It is a great event to network, learn from peers, thought leaders and look at what’s new from solution providers.
We studied the agenda at the event and created a snapshot of the topics discussed over general, concurrent and breakfast sessions. This should help you make the most of the event.
General session topics include
- Harnessing the Power of Digital Technology to Transform Health Care
- 2021: The Health Plan Consumer Experience of the Future
- On Purpose: Wellness to Engaged Wellbeing in the Digital Age
- Digital Health Innovations: Engaging the Patient and Transforming Health Care Delivery
- Internet of Things and the Physical Interface
- Earning the Right to be a Trusted Advisor
- Taking Customer Engagement Marketing to the Next Level: What Health Care Can Learn from Other Industries
- On Demand Health Care: Would You Like Your Health Care for Here or to Go?
- Thriving in an Ecosystem for Health
DistilNFO will be at the AHIP’s Consumer Experience & Digital Health Forum, are you going to be there? Register Now
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The five concurrent tracks are
- Reengineering Marketing to Drive Consumer Engagement
- Consumer and Patient Experience
- Infrastructure and Business Operations Transformation
- Technologies and Tools for Connected and Collaborative Care
- Leveraging Data Analytics and Insight
Key topics discussed across the concurrent tracks include
- Finding the Love for Your Health Care Brand
- Customer Lifecycle: Marketing & Sales at Every Step of the Way
- Nailing the Basics of Consumer Experience
- Engagement is Everything: Super-Charging Your Digital Products with Psychology
- Journey Mapping to Meet Consumer Unmet Needs
- Creating a Customer Obsessed Culture
- Using Voice of the Customer (VOC) to Perfect the Member Experience
- Digital Alignment: The Challenge for Provider-Owned Plans
- Realizing the Promise of Digital Health Technology for Complex Patients
- Behavioral Economics Delivers Game-Changing Digital Engagement
- The Success of Pokémon Go and What Health Care Can Learn from It
- Personalized Wellness Currency: The Age of Data-Driven Incentives
- The Future of Wearables
- The Changing Path to Purchase and the Importance of ZMOT
It’s a comprehensive set of topics covered over three days. DistilNFO will be at the event, are you going to be there? Register Now
DistilNFO will be at the AHIP’s Consumer Experience & Digital Health Forum, are you going to be there? Register Now
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