Health insurance giant Anthem will continue to invest in data and analytics to improve health outcomes and reduce costs.
In an interview on stage Thursday at the 2019 Forbes Healthcare Summit in New York, Anthem chief executive Gail Boudreaux said the key to improving health outcomes is the health plan’s future use of data and analytics.
“We have to make more progress . . . costs are way to high,” Boudreaux told Moira Forbes in the closing session Thursday evening to wrap up the annual 2019 Forbes Healthcare Summit at the Jazz at Lincoln Center in New York.
Health plans need to do a better job of engaging consumers through use of tools. To do that, Anthem has launched an individual personalized health record Boudreaux said is designed to help health plan subscribers and their families make healthier choices.
Anthem, which is the nation’s second-largest health insurance company operating Blue Cross and Blue Shield plans in 14 states, is also investing in blockchain and artificial intelligence.
Boudreaux said such investments should improve everything from enrolling consumers in plans to eliminating the myriad “handoffs” that are common in the healthcare system. “We will see fundamental changes in workflow first,” Boudreaux said referring to what Anthem will hope will be the early payoffs of increased investments in technology.
Source: Forbes