Beddr, the pioneer in precision sleep health, today announced the launch of its comprehensive, personalized solution to identify and treat the root causes of chronic sleep issues, now available to employers. Building upon the public availability of its FDA-listed sleep wearable, Beddr has enhanced its offering with improved data and insights, an expert-led sleep coaching program and a nationwide network of sleep physicians to provide targeted treatment options proven to help employees improve their sleep health.
According to a study in the Journal of Sleep Research, 45% of the world’s population has chronic sleep issues, and poor sleep costs U.S. employers an estimated $411 billion each year, according to a report from Rand. As the importance of sleep has gained greater awareness and urgency, a slew of consumer products have flooded the market, but they fail to gather the right information with sufficient accuracy or provide access to sleep experts. Beddr’s comprehensive approach helps people understand and improve their sleep in an engaging, personalized and evidence-based way by capturing gold standard data, and providing easy access to sleep medicine and behavioral change experts.
“A technology-only approach by itself is unlikely to deliver the target outcome for a broad population of people,” said Michael Kisch, co-founder and CEO of Beddr. “Beddr is making sleep health more affordable and accessible by bringing the power of a sleep lab into the comfort of your home, combining clinical data and sleep science with guided behavioral change. Whether a person has insomnia, sleep apnea or poor sleep hygiene, Beddr can help people understand, improve and achieve their true sleep.”
SleepTuner and mobile app
First launched in October 2018, the SleepTuner is an FDA-listed, Class II medical device that empowers people to understand, improve and optimize their sleep health. The device is a postage-stamp sized sensor that is worn on the forehead and collects clinical-grade data on key metrics like blood oxygen levels, stoppages in breathing, pulse, sleep position and time in bed, delivered via a mobile app. The Beddr app provides single night and multi-night data and trends that unveil opportunities to improve sleep quality. The SleepTuner has gone through multiple clinical studies and is generally available to the public.
Expert-led Sleep Coaching Program
In addition to the insights provided by the SleepTuner, Beddr’s four-week expert-led sleep coaching program pairs each person with a trained sleep coach who provides personalized guidance to improve their sleep hygiene. Designed by experts in behavioral coaching, sleep and chronic conditions, Beddr’s coaching is designed to provide people with the foundation to build sustainable sleep habits. In weekly sessions, data from the SleepTuner and mobile app are reviewed by participants with coaches and used to create highly personalized “Sleep Improvement Action Plans,” designed to improve sleep routines, optimize sleep environment and serve as a gateway to medical experts that diagnose and manage sleep disorders. Through weekly sessions, educational content and assessments developed in partnership with sleep physicians and researchers, users can take clear steps in changing their unique behaviors that contribute to poor sleep.
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Nationwide Sleep Physician Network
Beddr’s nationwide telemedicine network of board certified sleep physicians services people in all 50 U.S. states, making care more accessible to all geographies. Beddr’s physicians are licensed to provide experts answers, virtual consults via phone or video, sleep disorder diagnosis and medical prescriptions. Participants receive direct referrals to a sleep physician in this network if their sleep data indicates they are at-risk for a serious medical condition like sleep apnea.
“As one of the largest privately held transportation service companies in North America, our success is made possible by our people. Given the mission critical and highly technical nature of our business, it’s vital that we provide our employees all the tools they need in order to perform at their optimal health,” said Sergio Sabatini, COO of OmniTRAX. “We selected Beddr because it was the only program specifically focused on identifying sleep issues and building a customized, comprehensive plan to address them. We’re excited to continue this program and see the positive effects it may have on reducing accident rates and healthcare costs.”
The Beddr program costs $349 per person, which includes the SleepTuner, mobile app and four weeks of expert-led coaching. At the conclusion of the four-week program, participants can continue working with a coach and further improve their sleep as part of a monthly subscription service. The program has the potential to save an employer up to $5,700 per employee per year in productivity improvements, lower healthcare costs and decreased accident rate. While Beddr’s solution is first being offered to employers, it will be available directly to consumers in the near future.
“Sleep is the foundation to every employee’s mental and physical health. High quality sleep has been shown to both reduce health care costs as well as improve productivity, but most employers haven’t found a comprehensive program that addresses the primary root causes of sleep issues and that benefits their entire workforce,” said Kisch. “Beddr’s program helps people who have a combination of physiological, psychological and lifestyle causes of their chronic sleep issues. By enabling people to understand the root causes of their sleep problems and providing easier access to coaching and physicians, we have seen a dramatic increase among our users relative to the overall population in their understanding of their sleep health and how their choices impact their overall sleep quality.”
Source: Markets Insider
