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Google Eyeing On Indian Markets With Massive 10 Billion USD Investment

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July 15, 2020

The tech giant is setting its eyes to garner massive profits from the immensely potential Indian markets, with an investment of more than 10 billion USD in the next seven years. India is one of the fastest-growing economies globally, with a proven history of immense tech capabilities and skillsets. Currently, every global player is trying to leverage Indian markets’ potential, and Google wants to establish a strong foothold in the same.

Google looking to Tap the growth of the Highly Potential Indian Markets

Recently Facebook, the arch-rival of Google in invested whopping 5.7 billion USD in Reliance JIO, India’s most successful digital platform. The massive investment from Google would be dispersed through a variety of sources like investments and diverse partnerships. Google CEO Sundar Pichai outlined the media in an interview.

Sundar Pichai announced the plans.

Sundar Pichai said that

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“It is a unique opportunity given where India is poised. We are looking forward to working with Indian businesses of all sizes.”

The funds would be deployed in a series of investments in companies, startups, and even infrastructure like data centers. Sundar Pichai did not indicate Google’s interest in the stake acquisition in the Jio of Vodafone Idea India. Moreover, Google has made this country-specific investment announcement, which is unique. As per the Google CEO, the enormous size of funding helps the tech giant make a direct investment in large Indian companies.

PC: Firstpost

Google Enjoys Tech Supremacy in the Indian Consumer base

Android OS, Google Search Engine, and YouTube videos and Google Mail platforms are already enjoying an unsaid monopoly in India that would heavily complement the company’s decision to invest in Indian markets.

Many US tech giants investing in India

Google’s investment is seemingly pushed by the recent investments of other US counterparts in India. Pichai says that investing directly in a country helps the companies to address the pertinent issues.

Investments focused on Indian consumers and society.

The Google investments would be focused around four key areas that include empowering the various businesses by accelerating the digital transformation for the next phase—leveraging the Artificial Intelligence and other technologies to better society through efforts for strengthening the education, health, medicine, and farming.

Google also wants a wider and substantial penetration in Indian regional markets and thus pressing on providing affordable information to Indians in their languages like Hindi, Punjabi, Bengali, etc.

By Neha Agarwal
Contributing Journalist, DistilNFO IT Advisory

Neha has worked with various companies and websites for creating a variety of content like webpages, blogs, brand content and product reviews to name a few. She is an expert in extracting information and creating brand awareness or informational articles. Her numerous write-ups are already published on various publications.

A tech-enthusiast at heart, she explores ways that businesses can leverage the Internet and move their businesses to the next level.

She has been associated with DistilNFO Publication since last 4 years.
You can contact her at neha@distilledinfo.com

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